I want you to know that I know what it feels like to want (and NEED) to make more money, have a bigger impact and work less hours.

Throughout my early entrepreneurial years I was focusing on done-for-you services like freelance writing, but I couldn’t make the amount of impact or money I wanted to make. In order for me to make more money I had to take on more clients and work more hours. At some point, that’s impossible. It’s also not what I signed up for. I signed up for freedom.

So I tried to shift into one to one coaching and consulting. I took all the popular online marketing courses and did all the things, but couldn’t make any money. In fact, I was once rejected 60 times in ONE MONTH trying to sell coaching packages.

I was in debt. I was exhausted. And I wasn’t making any headway financially.

Meanwhile I kept doing everything the gurus said…

“Do a rebrand!” they said.

“Do a content audit!” they said.

“Build a super complicated funnel!” they said.

“Start a membership site!” They said.

“Sell a small course!” They said.

But none of it worked.

Worst of all, I lived in constant fear of never having enough money. Because every time an emergency would come up, I didn’t have enough money – even though I diligently saved and budgeted.

Sadly, this is how most women entrepreneurs live every day.

I almost gave up, but upon doing a post mortem on my business I had some key life-changing realizations.

I needed a strategically designed offer I could sell at a high ticket price.

I needed a simple sales process.

I needed to go all-in on learning everything about sales.

These 3 simple things would turn into my Persuade to Profit Framework.

I applied that framework to my own business and the results were mind blowing.

In July of 2017, I brought the original Persuade to Profit program to the world and made $10,000 in cash in two weeks.

That was more money than I made writing in a month.

And the best part was I didn’t have to trade my time or deal with clients who thought they were my boss. I also cut my work hours in half.

It wasn’t just me though. Students who went through the program:

Started closing $25,000 sales in seven hours.

Started generating five-figures a month working part-time.

Started closing 13 new clients in a four week period.

Went from making $7k a month working 7 days a week to having a $17k week working far less hours.

 Within 18 months I had doubled my revenue and my profit. 

From there I had to start hiring employees to keep up with demand.

Life has never been the same since.

The picture below is me at one of my bucket list hotels in Negril, Jamaica. I was traveling with some girl friends while $17,000 was being deposited into my business checking account.